Making a middleware mini-mammoth

Contact: Brenon Daly, Dennis Callaghan

Imagine combining Informatica and TIBCO Software into a middleware mammoth. Now, shrink the scale by almost 100. Move it from the US to Europe. And make it open source rather than proprietary software. In a roundabout way, that’s what we see in Talend’s recent acquisition of SOPERA. At least in part.

Since its founding in 2005, Talend has focused on offering an open source alternative to Informatica. (As we noted earlier this week, Informatica is a rather rich target. The data-integration vendor currently garners its highest price in a decade, valuing it at roughly 6 times projected 2010 sales.) Talend has enjoyed a good deal of success, doubling revenue last year and likely to finish next year with sales of roughly $50m, according to our understanding.

In addition to its core data integration, Talend also provides a data management suite combining master data management, which it snagged via the acquisition of Amalto Technologies in September 2009, and data quality. Now, it will also be serving up SOPERA’s application integration, where TIBCO is probably the best-known vendor. For its part, SOPERA has a much more modest business than its acquirer, claiming 60 customers, compared to the 1,500 paying customers that Talend has. SOPERA was actually founded inside the IT department of Deutsche Post a decade ago.

Though small, the purchase of SOPERA is nonetheless significant. As my colleague Dennis Callaghan has indicated, Talend now has a more compelling story to tell in open source middleware, especially as more enterprises take advantage of hybrid cloud environments, with applications running in private and public cloud environments that need connectivity and data sharing between them

The rich valuation of integration

Contact: Brenon Daly

A lot of attention (and the accompanying financial rewards) around data management has tended to pile up in security, storage, analytics and other well-known market segments. Rather quietly but consistently, data integration has joined the list of richly valued markets as customers use these offering to get at the massive stores of information that run their businesses. The premium valuation is showing up both on Wall Street and, just recently, in M&A, too.

Take the case of Informatica. Shares of the data-integration provider have nearly doubled over the past year, and currently fetch their highest price in a decade. Informatica currently trades at a $3.8bn market capitalization, a rather rich six times its projected 2010 sales of $640m. The company has always stressed that part of its value has been in its independence among the software giants, but Informatica has nonetheless attracted M&A speculation in the past.

Those highly valued (and highly visible) public market vendors have helped drive up the valuation of smaller data-integration startups. For instance, we estimate that IBM paid about $200m for Cast Iron Systems, which we understand was running at about $30m in sales. And just last week, Dell reached for Boomi in a deal that valued the company at more than twice that multiple. (Subscribers can see our full report, which includes our estimates on the revenue as well as the price of Boomi.)

Software AG does a bit of MDM shopping of its own

Contact: Brenon Daly, Dennis Callaghan, Krishna Roy

A little more than a year after scrapping its OEM agreement with master data management (MDM) vendor Orchestra Networks, Software AG has picked up its own MDM and data-governance technology. The German company recently reached across the Atlantic for Data Foundations, which we gather was a small purchase of a startup generating less than $10m in sales. Nevertheless, the deal continues the recent consolidation in the MDM market, which has seen fellow big-name buyers such as IBM, Informatica and TIBCO Software make acquisitions here.

A bit of a wonky area of information management, MDM has increasingly become a complementary tool for application integration and business process management software as it helps to make sense of the many different data types that underpin these applications. Further, other rival players have taken a platform-based approach to MDM, combining data-integration and data-quality capabilities into the MDM mix.

We wonder if Software AG will follow suit and enter the MDM platform fray by pairing the Data Foundations buy with another MDM-related purchase. If it looks to do that, we wouldn’t at all be surprised to see Software AG add a data-quality provider to its portfolio. A few names that might be worth a look for the acquisitive German company are Datanomic, DataLever, DataMentors, Datactics, Clavis Technology and Human Inference.

Informatica parlays MDM bets

Contact: Brenon Daly

Informatica’s purchase of Siperian at the end of January marked the data-integration vendor’s first acquisition of a master data management (MDM) company. However, it wasn’t the first time Informatica has put money into the sector. The company held small stakes of both Purisma, which sold to Dun & Bradstreet for $48m in November 2007, and Initiate Systems, which IBM snared last week for what we heard was $425m. Both investments were tiny, with one source indicating that Informatica put less than $1m into Purisma and less than $5m into Initiate.

Though small, the investments certainly paid off for Informatica, coming at a time when most fulltime VCs are struggling to generate any returns. (Never mind the rather dismal, start-and-stop performance of nearly all other corporate venture programs.) We understand, for instance, that Informatica doubled its money on Initiate in less than a year and a half. Who knows, maybe the company just rolled over the proceeds from the sales of both MDM investments (Purisma and Initiate) into an MDM deal of its own. After all, Siperian was the largest buy that Informatica has ever made.

Informatica: an MDM deal of its own?

Contact: Brenon Daly

With one rumored pairing in the master data management (MDM) market still buzzing, word of another deal is beginning to circulate as well. Several sources have indicated that Informatica may have picked up Siperian and could announce the transaction as soon as Thursday, when it reports fourth-quarter results. (On that note, Wall Street analysts project that Informatica will report earnings of roughly $0.28 per share on sales of $139m, which would represent growth of 12% over the previous fourth quarter.) We would note that Siperian has relatively close ties to Informatica, and continues its OEM relationships with two companies the data integration giant previously acquired (Identity Systems and AddressDoctor).

The Informatica-Siperian chatter comes as IBM is thought to be close to announcing the purchase of fellow MDM vendor Initiate Systems. (Once an IPO hopeful, Initiate instead is rumored to be heading to Big Blue, with a deal expected to be announced in the next week or so.) According to our knowledge, Siperian is slightly less than half the size of Initiate, which we estimate finished last year with around $90m in revenue. We understand that Siperian, which now counts more than 50 enterprise customers, recently crossed into profitability.

While we couldn’t learn the exact price Informatica is paying for Siperian, it is likely to be a significant transaction for a company that typically inks deals totaling around $50m. (In the previous seven buys Informatica made since 2002, it paid between $28-85m.) In fact, one source indicated that the purchase of Siperian could be in the neighborhood of twice the size of its previous largest acquisition, its April 2008 pickup of Identity Systems. Informatica closed three deals last year.

Informatica: Just dating or something more?

Contact: Brenon Daly, Krishna Roy

Is it just dating, or are they looking to get married? That was a question that Wall Street was kicking around last week after Hewlett-Packard and Informatica announced a deeper relationship. The new accord sees HP licensing a number of Informatica’s offerings so that it can provide its customers with data management products. HP is also supplying these same wares from Informatica as part of its existing consulting services for business intelligence (BI) and related arenas and pushing these combined offerings through its direct sales force. (My colleague Krishna Roy has a full report on the tie-up.)

The announcement, which came out last Tuesday, didn’t initially generate much speculation about the relationship between the two longtime partners. However, by Friday, Wall Street was reading much more into the joint agreement. Shares of Informatica rallied almost 7% on Friday, with volume more than three times heavier than average. (The rally continued a strong run by Informatica, which has seen its shares gain some 56% so far this year, vastly outpacing the 32% advance for the Nasdaq in 2009.)

However, both HP and Informatica have taken great pains to position themselves as independent software providers. Indeed, even as HP announced that it would be doing more with its relationship with Informatica, it also clearly said that it will continue to work with other data management and BI vendors. And on the other side, we noted that ‘neutrality’ may have come up in rumored talks last year between Informatica and Oracle. In any case, the independence and openness stand in contrast to the moves in this market by IBM – the rival that’s the primary target of the deeper HP-Informatica partnership. Big Blue spent $1.14bn in cash in March 2005 for Ascential Software, an acquisition that most observers would say hasn’t delivered.

Informatica: Wheeling and dealing in the Windy City

Contact: Brenon Daly

It appears that the Second City is a first stop for M&A at Informatica. The data integration company picked up Chicago-based startup Applimation for $40m on Thursday. And there’s continuing speculation that Redwood City, California-based Informatica will reach for the Windy City’s Initiate Systems for a master data management platform. So, in addition to being (in the words of Carl Sandburg) the ‘Hog Butcher for the World/ Tool Maker, Stacker of Wheat/[and]… City of the Big Shoulders,’ Chicago is emerging as a bit of a data dealer.

Of course, there’s another Chicago connection to a possible Informatica deal, one that has the company on the sell side. We have speculated in the past that Oracle might make a play for Informatica to shore up its data quality and data integration business. How does the city figure into that rumored pairing?

As has often been recounted, Oracle CEO Larry Ellison was raised by his adoptive parents on the hardscrabble South Side and very briefly attended the University of Chicago. Shortly after dropping out and founding the company that would eventually go on to become Oracle, one of Ellison’s first hires at the fledgling firm was a young programmer, who had studied at the University of Illinois, for the Chicago office. The person hired was Sohaib Abbasi, who spent 20 years at the database giant before leaving to head up Informatica.