The Data Day, Today: Feb 29 2012

Microsoft and Hortonworks expand Hadoop partnership. Oracle ships Exalytics. And more.

An occasional series of data-related news, views and links posts on Too Much Information. You can also follow the series @thedataday.

* Hortonworks to Bring Apache Hadoop to Millions of New Users Hortonworks and Microsoft expanded their relationship around Apache Hadoop.

See also:
# Big Data for Everyone: Using Microsoft’s Familiar BI Tools with Hadoop
# Microsoft’s Hadoop roadmap reveals new big data deliverables
# Karmasphere Expands Big Data Analytics on Hadoop in the Enterprise
# Datameer to Bring Hadoop Analytics to Windows Azure
# HStreaming Brings Real-Time Analytics to Microsoft’s Hadoop-based Services for Windows Server and Windows Azure

* Oracle Announces Availability of Oracle Exalytics In-Memory Machine

* Fujitsu Releases “Interstage Big Data Parallel Processing Server V1.0” to Help Enterprises Utilize Big Data

* Pentaho and DataStax announce strategic partnership delivering the first complete Apache Cassandra-based big data analytics solution to the market

* Cloudant Names Andy Palmer to its Board of Directors

* R integrated throughout the enterprise analytics stack

* Jaspersoft Announces Big Data Index to Track Demand for Big Data Analytics

* 1010data Enables Companies to Rapidly Model and Predict Individual Consumer Behavior and Social Network Relationships

* Tableau Software Teams with Attivio to Tap Unstructured Content and Deliver Deeper Insight to Business Users

* Infochimps and the Future of Data Marketplaces “This is the clearest indication yet that data marketplaces may be the latest ‘Application Service Provider’ cycle, as in right idea, wrong time.”

* HStreaming and RainStor Partner to Lower the Cost of Big-Data Analytics on Hadoop

* JustOne Database Sets the Stage for Accelerated Growth in 2012 and Beyond

* Big Data investment map

* A group of Google Engineers released “vitess” – a project to help scale MySQL databases.

* For 451 Research clients

# Reassessing the M&A potential of NoSQL and NewSQL Sector IQ report

# Sears Holdings creates Hadoop managed service provider MetaScale Impact Report

# Datawatch turns the corner with focus on report analytics suite Impact Report

# arcplan details growth plan, as it expands into front end for SAP HANA and social BI Impact Report

# Objectivity adds reusable queries to InfiniteGraph NoSQL database Market Development Report

# Host Analytics illuminates cloud performance management growth strategy and roadmap Market Development Report

And that’s the Data Day, today.