Iron Mountain & Autonomy – between a rock and a hard place?

Two companies central to our coverage of information management are having their own particular – and distinct – issues with shareholders and equity analysts.

Autonomy has been having its run-ins with London’s equity analysts for some time. Not all of them, but a core and increasingly vocal group of them. Generally they regularly question a few things: how the company calculates organic growth of its core IDOL business; cash conversion; and why it hasn’t bought a company after saying it would do and raising £500m of convertible debt to help it do so, back in February 2010. We’re also weighed in on some of these issues.

Autonomy regularly takes on these doubters on its quarterly calls and also does the same during the quarter on its website, which is at least a refreshing change from companies that stay completely mute on such matters. However the answers are often very simplistic. In a post dated March 30, 2011 entitled, “How should we think about Autonomy’s penetration of its end markets, when we attempt to evaluate the opportunity for growth?” that most of the world’s top software companies OEM IDOL and thus are “building their future products with IDOL deeply embedded and paying Autonomy a royalty.” Are they? Autonomy doesn’t distinguish between its two main OEM product when it announces OEM deals, but there’s a big difference between OEMing IDOL and OEMing its document filters. And as we have discussed before we think a lot of the OEM deals are for the latter, rather than for IDOL itself, although we have no way of proving that, except to say that we speak regularly to these leading software vendors and they don’t appear to be using IDOL as their core search and classification engine nearly as widely as Autonomy claims. Ironically given what Autonomy does for a living, a fair bit of the to and fro on the site is semantic-related, e.g. discussion of what “early spring” or “Winter with snowdrops” scenarios mean in terms of the guidance given by the company to analysts. All will no doubt become clearer when it announces its Q1 results, due Thursday April 28.

Over at Iron Mountain, some dissident shareholders have been putting pressure on the company to take on board its slate of directors and eventually turn itself into a Real Estate Investment Trust (REIT), mainly for its beneficial tax status. We cover what used to be called the digital business – the back up and recovery, e-Discovery, archiving and other software that’s mostly been added via acquisitions over the past few years. But that doesn’t seem to hold any attraction to hedge fund Elliott Management, which owns just less than 5%. It was the company that put forward the slate of directors and advised the company to turn itself into a REIT and in general to focus on its core – non-digital – business. Elliott and even larger shareholder Davis Advisors (it owns a shade less than 20% of the outstanding shares) were annoyed when the company dropped a poison pill on March 23 to guard against a takeover. This week Elliott laid out its grievances in another letter to the board, urging it to reverse the poison pill and generally sit up and take notice of what it has to say.

It’s hard to tel where this will end, but it has already caused disruption to Iron Mountain’s business at a time when it is trying to get some of its digital units – notably e-Discovery – back in track after a very tough 2010. We’ll know if it’s had an effect on its Q1 performance when it announces its results, most likely int he last week of April. The shares, as is common with these sorts of investor challenges have enjoyed a strong run-up, and are currently at or around a 52-week high. The company’s annual shareholders meeting is coming up soon too. Although the date is not yet known, all shareholders on record as of April 12 will be allowed to vote at it. It could get quite lively.

Sizing and analyzing the cloud-based archiving market

The cloud archiving market will generate around $193m in revenues in 2010, growing at a CAGR of 36% to reach $664m by 2014.

This is a key finding from a new 451 report published this week, which offers an in-depth analysis of the growing opportunity around how the cloud is being utilized to meet enterprise data retention requirements.

As well as sizing the market, the 50-page report – Cloud Archiving; A New Model for Enterprise Data Retention – details market evolution, adoption drivers and benefits, plus potential drawbacks and risks.

These issues are examined in more detail via five case studies offering real world experiences of organizations that have embraced the cloud for archiving purposes. The report also offers a comprehensive overview of the key players from a supplier perspective, with detailed profiles of cloud archive service providers, with discussion of related enabling technologies that will act as a catalyst for adoption, as well as expected future market developments.

Profiled suppliers include:

  • Autonomy
  • Dell
  • Global Relay
  • Google
  • i365
  • Iron Mountain
  • LiveOffice
  • Microsoft
  • Mimecast
  • Nirvanix
  • Proofpoint
  • SMARSH
  • Sonian
  • Zetta

Why a dedicated report on archiving in the cloud, you may ask? It’s a fair question, and one that we encountered internally, since archiving aging data is hardly the most dynamic-sounding application for the cloud.

However, we believe cloud archiving is an important market for a couple of reasons.  First, archiving is a relatively low-risk way of leveraging cloud economics for data storage and retention, and is less affected by the performance/latency limitation that have stymied enterprise adoption of other cloud-storage applications, such as online backup. For this reason, the market is already big enough in revenue terms to sustain a good number of suppliers; a broad spectrum that spans from Internet/IT giants to tiny, VC-backed startups. It is also set to experience continued healthy growth in the coming years as adoption extends from niche, highly regulated markets (such as financial services) to more mainstream organizations. This will pull additional suppliers – including some large players — into the market through a combination of organic development and acquisition.

Second, archiving is establishing itself as a crucial ‘gateway’ application for the cloud that could encourage organizations to embrace the cloud for other IT processes. Though it is still clearly early days, innovative suppliers are looking at ways in which data stored in an archive can be leveraged in other valuable ways.

All of these issues, and more, are examined in much more detail in the report, which is available to CloudScape subscribers here and Information Management subscribers here. An executive summary and table of contents (PDF) can be found here.

Finally, the report should act as an excellent primer for those interested in knowing more about how the cloud can be leveraged to help support ediscovery processes; this will be covered in much more detail in another report to be published soon by Katey Wood.